July 08, 2014 09:55 AM
Is there a really GOOD reason to make eLearning a larger part of your sales training strategy? Actually, there are several.
In a recent article from eLearning services company Sponge UK, Kate Pasterfield offers several reasons why your sales staff need eLearning. While the article spends a fair bit of time going over the benefits of online training in general, the main focus is all about what it means for sales specifically.
With that in mind, here are three highlights from Kate’s a...
June 24, 2014 08:37 AM
The conversation around B2B sales enablement has certainly gotten louder over the past year, with a lot of the talk focused on the role of content. What do reps need? Where do they find it? How do they use it? You know, questions like that.
Recently, I listened in on a great webinar hosted by Mark Synek of Sales Benchmark Index (SBI) titled Equip Your Sales Team with Content That Creates Value, Not Noise. The panel of experts covered quite a few topics and issues that can impact ...
June 18, 2014 09:14 AM
“The first and foremost rule for better eLearning is better writing.”
That’s what Cammy Bean writes in a recent post for ASTD.org, 6 Tips for Writing Better eLearning Scripts. Cammy is the author of the book The Accidental Instructional Designer (the post is actually an excerpt), and it’s pretty tough to argue with her assessment here.
With all the time we spend talking about things like on-demand training videos, interactivity and gamification, it can be easy to f...
June 13, 2014 09:14 AM
Do you have a great training video presentation that effectively gets results time and again? Training magazine wants to see it!
The mag is on a search for the best and most effective training video content to present at its Online Learning Conference 2014 in Chicago. Since Brainshark customers create powerful, engaging video presentations every day for corporate training, just-in-time learning and more, we thought this would be a great opportunity for you to show the world what you can ...
June 11, 2014 10:40 AM
It’s really easy to get excited about using solutions like Brainshark to create lots of video content for your company – and it should be exciting! With today’s technology, pretty much anyone can create engaging video presentations quickly and easily.
Of course, this doesn’t mean you need to start creating video content just for the sake of making more videos. As with any other content format, for your video presentations to truly add value, there needs to be a clea...