December 18, 2013 09:27 AM
As anyone who grew up in a cold-weather state can tell you, snow definitely has its share of pros and cons.
For example – sledding? Hours of fun! Shoveling… not so much.
One byproduct of wintery weather that most kids would rate the highest, however, is that wonderful miracle of nature known as the Snow Day. As a kid growing up in New England, I can tell you there was nothing better than waking up to fresh powder on the ground and an unexpected day off from school.
December 16, 2013 09:32 AM
There’s no doubt about it – sales enablement was one of the hottest topics for B2B companies in 2013. Questions around increasing sales productivity and effectiveness dominated this year’s SiriusDecisions Summit, and those same questions continued over the months that followed.
Now with the year winding down and Q1 just around the corner, many organizations are well into their sales enablement planning processes for 2014. But for companies that have yet to develop their own...
December 11, 2013 12:16 PM
As predicted in January, online video has been a hot topic for marketers in 2013. Recent data shows that 73% of B2B companies now actively use video as a content marketing tactic – a two-year growth of 15% from 2011.
Over the past 12 months, we’ve posted a host of video marketing tips, tricks and ideas to help marketers hone their strategies in 2013 and beyond. Below are 10 of our most popular posts from the Brainshark Ideas Blog this year, with tips on video content creation, You...
December 10, 2013 09:52 AM
At Brainshark, one of our goals each year is to help audiences get the absolute most out of their PowerPoint presentations. Whether these PowerPoints are being delivered live, shared on-demand, or transformed into voice-enriched videos, we work hard to share ideas for creating more effective, professional-looking content.
With the New Year creeping closer, we thought we’d take a look back at some of the most popular PowerPoint blog posts from 2013. Browse the list below to find tips an...
December 03, 2013 10:10 AM
While the data shows that more B2B content marketers than ever are now using online video, the numbers don’t say a lot about how they’re using it.
Sure, video marketing is a valuable strategy, but the way you utilize it is just as important as the format itself. The good news is that there’s a LOT you can do with online video these days (for example, here are 10 simple video marketing ideas any one can use). But for content teams with limited time and resources, the questio...