Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Building a New Website: Best Practices for Design

Submitted by: Kathy Doherty , Professional Services Developer, Brainshark

October 31, 2011 10:28 AM

Welcome to the blog series on creating your own web presence. Hopefully, you have identified the purpose of your site (post 1) and you have found the best way to organize your content (post 2). Now, the focus is on site design.  Google “web design” and you might see terms such as “responsive design,” “adaptive design” or “object oriented CSS”. Those topics are important and if you decide to pursue web design furth...

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Tags: animation, myBrainshark, tips and tricks


Integrating Brainshark with LMS, CRM, Marketing Automation, and Video Hosting

Submitted by: Kate Skelly , VP of Corporate and Business Development, Brainshark, Inc.

October 28, 2011 11:22 AM

Brainshark is fortunate to have so many customers who love our product and get tremendous value from it. But I’m always amazed at how few of our customers know of what MORE they can do with it – in other departments, other use cases within the same department, or with other technology products they’re already using. So I thought it would be helpful to talk about some of those other platforms that our customers can (and do!) use with Brainshark.  LMS Integration...

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Tags: social media, technology, tips and tricks, YouTube, video, Brainshark


Customer Idea - Single Sign On and Class Lists

Submitted by: Kathleen Bodish , Viral Technology, sanofi pasteur

October 28, 2011 11:00 AM

It would be nice if for each company which utilizes Brainshark, if somehow the Network user name and password are connected. Because we use the same ID and password, remembering another to get into Brainshark can sometimes be daunting. It would also be nice to have a “list” of the classes you have available to you- sometimes the links provided do not direct you to the specific class, instead it goes to a general screen and becomes not as user friendly as it was. Thanks so much! K...

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Tags: internal communications


Using Video & Mobile to Drive Revenues [Webinar Replay]

Submitted by: Joan Babinski , Vice President of Marketing, Brainshark

October 27, 2011 03:18 PM

70% of the buying cycle has taken place before buyers are willing to engage with a live salesperson.  But do you know how much of the buying cycle has taken place before buyers even get to your web site?   Jon Miller, VP Marketing of Marketo, and I recently presented a webinar with the Content Marketing Institute on Using Mobile, Social and Video to Generate Leads and Revenue. Jon shared the concept of “Seed Nurturing”, how it is different than lead nurtur...

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Tags: external communications, myBrainshark, social media, technology, tips and tricks, webinar replay, video


Great Presentation Creation Tips from the Presentation Revolution

Submitted by: Liz Couchon , Director of Sales Knowledge Management , Brainshark

October 27, 2011 10:48 AM

We just finished up the Presentation Revolution City Tours which included an Author Workshop on selecting the right visuals for your presentation. It was lots of fun and I loved meeting some of our customers! In case you missed it, we’re hosting a webinar that covers the same material on November 2nd. Since the in-person session offered me the opportunity to go off-topic with attendees, I thought it would be great to share some of the conversations I had: How do I manage all of the l...

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Tags: animation, myBrainshark, technology, tips and tricks, Brainshark