Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

What Conan O'Brien Can Teach Us about Social Video Marketing

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

May 31, 2012 09:45 AM

He may not have lasted long as host of The Tonight Show, but has Conan O’Brien created a new position for himself as the celebrity face of the social video revolution? Sure, the ratings for his show on TBS still lag a bit behind the Stewart-Colbert tag team on Comedy Central (and of course, Letterman and Leno). But a recent article from the Hollywood Reporter shows that Conan has supplemented those numbers by embracing a key component of any great content marketing strategy: it&rsqu...

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Tags: content marketing, myBrainshark, social media, tips and tricks, video

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Copyright Law for Music in your Videos

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May 30, 2012 09:53 AM

Copyright law – not the most exciting topic of conversation, but if you are using Brainshark’s Background Audio feature to upload music to your Brainshark presentation, this article could save you a trip to the big house! Well OK, maybe that’s a bit dramatic, but you definitely don’t want to land yourself or your company on the wrong side of copyright law. Brainshark's Background Audio feature allows you to upload any .mp3 file you have on hand for use as musical...

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Tags: audio, tips and tricks, video

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Audience Building 101: Is Your Marketing Content Falling on Deaf Ears?

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

May 29, 2012 09:44 AM

We hear a lot these days about how content and social media marketing strategies can help companies gain and retain new customers. But before those efforts can have an impact on your bottom line, you need an audience. I recently caught up with Tim Danyo, owner and creative director at Imagination Media, to get his thoughts on what companies can do to build the right audience for their messages, and how social media and video can help. Check out the full transcript below, and for more from...

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Tags: content marketing, myBrainshark, social media, tips and tricks, video

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Customer Idea - Adding Folders to SlideShark

Submitted by: Kim Kabigting , Marriot

May 25, 2012 12:18 PM

I wish we could create folders under my presentations. It would be useful especially since I create many different presentations for various projects. It would help me get organized rather than browsing through a very long list.

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Punctuation Does Not Belong in PowerPoint!

Submitted by: Christopher Shaw , Account Executive, Brainshark, Inc.

May 24, 2012 12:18 PM

You’re getting ready to deliver what you feel is a killer presentation to a key prospect next week. You’ve taken the time to customize the corporate deck and have dropped the prospects logo on the title slide right above the picture, however cliché, of two hands shaking indicating that you would like to be their business partner. You've rehearsed the slide timings time and time again walking through what you are going to say and where to place “the funnies&rdq...

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Tags: myBrainshark, tips and tricks

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