Brainshark Ideas Blog

Read customer success stories, discover new Brainshark and PowerPoint tips and tricks, keep up with video and eLearning trends, and much more. Most importantly, get inspired!

Do the Olympics Actually Have to be Live?

Submitted by: Gerry Praysman , SlideShark Product Marketing Manager, Brainshark

July 31, 2012 03:08 PM

The digital and broadcasting communities have already learned a lot from this year’s Summer Olympics, and they’ve only just begun. We learned that despite the efforts of a great nation, the opening ceremony is a tough performance to pull off to the liking of the Twittersphere: We learned that no athlete achieves greatness without a strong support system, made all the more epic when put on YouTube. But most importantly, we here at Brainshark learned that on-demand content is rip-...

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Tags: myBrainshark, social media, video, YouTube

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myBrainshark July 2012 Newsletter

Submitted by: Nathaniel Rink , Marketing Manager, Brainshark

July 31, 2012 09:50 AM

Several summers ago, we saw the Rise of the Machines in the third installment of the Terminator franchise. This summer, Batman fans are experiencing the Dark Knight's rise...but more importantly, we here at Brainshark, as well as our posse, are also in the midst of the "Rise of the Video" - what? You read that right! Video is absolutley crushing it and we have a free whitepaper for you in this month's newsletter that shows you why. We also feature some pr...

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Tags: myBrainshark, myBrainshark newsletter

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Google AdWords for Video: What You Need to Know

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

July 30, 2012 10:26 AM

Google publicly launched AdWords for Video earlier this year. So what does it mean for video marketing? Back in my pre-marketing days as an editorial publisher, I remember hating the concept of paid search. SEO was in full swing back then, but search engine marketing (SEM) campaigns were still very new. To me, it felt like cheating. “But we’re already working hard to create killer content, optimize it, and boost our organic traffic for free. Why pay for it?” Clearly, that was...

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Tags: content marketing, myBrainshark, video, tips and tricks, YouTube, SEO

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How We Use the SlideShark App (Part 1)

Submitted by: SlideShark Users

July 26, 2012 09:50 AM

We at SlideShark receive lots of feedback and stories on how our users are taking advantage of the app. We wanted to share several quick ones with the SlideShark community to give you an idea of how presenting and sharing PowerPoint on the iPad is useful – no matter what industry you’re in! We might be patting ourselves on the back a little bit, but we just get so pumped when these arrive in the inbox! I teach healthcare services to providers in long-term care facilities and ...

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Tags: iPad, healthcare

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Enterprise Video - The Hottest Trend in Business Communications

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

July 25, 2012 10:26 AM

There’s no denying it; video adoption in the enterprise isn’t just hot right now. It’s sizzling. Sure, video is the number one focus for many marketing organizations this year. And yes, on-demand video has become a key tenet of today’s corporate training programs.  But with more companies now targeting video as way to improve nearly all forms of enterprise communication, corporate interest has definitely been taken to a whole new level. In fact, here’s a ...

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Tags: content marketing, myBrainshark, video, YouTube

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