March 20, 2012 09:34 AM
We here at Brainshark are incredibly proud and humbled to share that SlideShark just won its first Appy Award last night in San Francisco! The Appy Awards recognize the world’s “finest and most exciting” apps from every device, platform, and category. This year, the Jury consisted of representatives from some of the frontline companies and media outlets in the tech and mobile space like Zynga, Mullen, Macworld, and Engadget.
The list of this year’s finalist...
March 19, 2012 09:32 AM
Video marketing has clearly become a more popular and effective component of a sound content strategy. But for businesses, creating a viral marketing campaign isn’t just about getting people to view your videos, but encouraging them to share them.
Recently, I spoke with Jason Acidre, CEO and Lead Marketing Strategist at Xight Interactive, to get his thoughts on some of the ways video content can be used to improve SEO and visibility for your most critical marketing messages.
March 17, 2012 03:44 PM
For your viewing pleasure, here is the March 2012 newsletter that has been sent out to our opted-in customers. This month we have some real treats for you. Other than our absolutely excellent assortment of webinars around presentation creation, we have a YouTube contest and our Sharkie Awards - which we need your help on! Be sure to vote and check out our other newsletter trinkets such as a cool new survey and outtakes from the Ideas Blog (plus more).
Click on the screenshot below to be taken ...
March 16, 2012 11:20 AM
Though the use of video for content marketing continues to grow, you could argue that it’s still a somewhat underutilized tool for most companies. As sites like YouTube continue to dominate the search engine universe and increased tablet adoption allows more people to view videos whenever they want, marketing organizations that don’t leverage the power of video are likely missing a huge opportunity.
But while content marketing guru Joe Pulizzi recently noted that “B...
March 16, 2012 10:45 AM
I recently called on a customer and was discussing our capabilities. I had made a PPT with 105 pictures of different high nickel metal fabrications that we have done. While discussing their application, I jumped into my pictures in the SlideShark presentation on my iPad and showed him similar parts. He was so impressed with my pictures that he immediatly gained confidence in partnering with us on their new project. He said, and I quote "you just paid for that iPad with that prese...