Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

How to: Maximize the Design of Your New Website

Submitted by: Kathy Doherty , Professional Services Developer, Brainshark

November 07, 2011 10:09 AM

This is the fourth post in a series on building a new website. This is a deeper compilation of tips and tricks around one of the most important and arduous elements to a website: the design. To get a refresher on other important aspects, check out the previous posts in the series: 4 Things to Question When Building a New Website How to: Organize Content on Your New Website Buidling a New Website: Best Practices for Design (more general) Let's go a little further into the weeds tha...

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Tags: animation, audio, myBrainshark, tips and tricks, video


5 Tips for Presenting with an iPad 2 and SlideShark (Best Practices from a London Debut)

Submitted by: Irwin Hipsman , Director of Customer Community, Brainshark

November 04, 2011 03:50 PM

I recently presented a session on Using Video and Mobile to Drive Demand & Revenue at the Funnel Marketing Conference in London; where Brainshark along with Eloqua, Hubspot, Marketo, and others participated at the first U.K. conference focused on lead nurturing. Traveling light on my 3-week tour of the U.K. and Europe, I am relying greatly on my shiny new iPad 2 for all my customer meetings and presentations, including this most recent one with 150 people. With the recent launch of ou...

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Tags: animation, iPad, myBrainshark, technology, tips and tricks


Using Brainshark Internally and Externally at My Company

Submitted by: Marie Basch-Brown , Education Territory Manager

November 04, 2011 11:34 AM

Our company started using Brainshark over 1 year ago for internal communications. Shortly after that we started using Brainshark for communicating to our external customers. It’s been a fabulous way to communicate product updates and promotions. One of my responsibilities as a sales rep is to hold product workshops at our customer sites. My customers are secondary and post-secondary schools that use our software in the classroom. We want to ensure that the schools are full...

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Tags: external communications, internal communications, tips and tricks


Video-based Training for Just-in-Time Learners [Webinar Replay]

Submitted by: Andy Zimmerman , Chief Marketing Officer, Brainshark

November 03, 2011 12:30 PM

To be most effective, sales reps require instant access to the information they need, when they need it. How many times have we heard that? However, implementing a solution that provides a mobile sales force with 24/7 access to short, bite-sized training modules that are highly relevant and accessible from not only computers, but smartphones and tablets as well, continues to be a challenge. Two Brainshark customers describe how they did just that in a webinar en...

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Tags: external communications, technology, tips and tricks, webinar replay, video


Social Sharing: Now Available in the Brainshark Player

Submitted by: Kristin Simonini , Product Management Director, Brainshark

November 03, 2011 09:21 AM

If you are old enough to remember when the idea of something being viral was typically a bad thing, then you are in good company. Nowadays, however, creators of content WANT it to go viral…it’s actually a good thing. As Mr. Dylan reminds us, “the times they are a changin’”. In our most recent product update, we made it even easier for viewers of your content to share it with others. When an author has specified that their presentation should be ena...

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Tags: social media