Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

How to Speak to Your Audience and Get Them to Hear You

Submitted by: Lauren Murgia , Multimedia Project Manager, Brainshark, Inc.

January 23, 2012 11:09 AM

A few years ago, I had the unique privilege of producing a wish for the Make a Wish Foundation. A young girl wished to chronicle her life and illness through film. By telling her own personal story, she shed light on the importance of organ donation and exposed the hidden world of children living on dialysis. She didn’t need to spell out these issues to get her point across. She wove a simple story of her experiences and goals to impact her audience. If you have the freedom to really eng...

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Tags: external communications, myBrainshark, tips and tricks, video


Opening Your Presentation Like a James Bond Movie

Submitted by: Ken Molay , President, Webinar Success

January 22, 2012 01:38 AM

I wanted to see if I could replicate the experience of opening a presentation like a James Bond movie. I spent a while licensing legal stock photography images and a stock music clip, then went to work on adding PowerPoint animations. Everything came together nicely and works great as a big, brassy opening to a Brainshark recording. Kind of fun to see what you can do without violating copyrights or doing video production! View the presentation in a separate window.

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Tags: animation, audio, myBrainshark, tips and tricks, webinar strategy


How to Create a PowerPoint Template

Submitted by: m62 visualcommunications

January 19, 2012 12:31 PM

Using a PowerPoint template is so much more than just a background image. A proper template is the easiest way to create a consistent design scheme for your presentations. A well-designed template can make PowerPoint production much faster, and really helps portray a professional image of the presenter. There are many free PowerPoint templates available to download online, and you even have a choice of standard Microsoft designs from within PowerPoint 2007 or 2010 itself. But if none of these t...

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Tags: myBrainshark, tips and tricks


Content Marketing Resources at Your Fingertips

Submitted by: Amy Marks , Sr. Marketing Programs Manager, Brainshark

January 18, 2012 12:12 PM

Last quarter, Brainshark sponsored a webinar with the Content Marketing Institute (CMI) on using video, mobile and social to generate leads and revenue. During the Webinar, Joe Pulizzi, Executive Director of CMI, said that the biggest challenge that marketers face today is in creating engaging content. In fact, 41% of marketers responding to CMI’s 2011 annual survey cited this as their primary challenge - a 5% increase over the year before.     &nbs...

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Tags: myBrainshark, tips and tricks, content marketing


Customer Interview - Dialing for Dollars and Brainshark

Submitted by: Jay Wilder , Freemium Product Marketing Director, Brainshark

January 18, 2012 10:16 AM

Recently, I had the pleasure of meeting Stefany Koslow, a myBrainshark user and sales expert at a event in New York City where we were exhibiting our new SlideShark App for PowerPoint on iPad. Afterwards, she followed up with a great video presentation explaining the impact of myBrainshark on her business. It piqued my interest and which led me to reach out and learn more about Stefany’s business, Dialing for Dollars, and her experience with Brainshark. In th...

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Tags: external communications, myBrainshark, tips and tricks, social media