Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Informal vs. Formal Learning: What's the Difference?

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

February 23, 2012 09:35 AM

In the world of corporate training, there’s often the question of whether a formal or informal learning program is the right way to go. First, it’s important to understand that there are many different opinions out there on formal vs. informal learning, and there’s certainly more than one approach for each. At Brainshark, we believe the training experience you choose should depend heavily on your company’s needs, objectives and challenges. In his book, Informal Learning:...

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Tags: tips and tricks


A Ken Burns Solution to a Small Video Problem

Submitted by: Jason Thompson , Graphic Designer, Content Marketing, Brainshark

February 22, 2012 12:16 PM

We recently sat down to record our CEO Joe Gustafson’s annual Brainshark State of the Union interview, to provide it on-demand rather than in a live webinar. Instead of going through the production antics of shooting and editing video, we did an audio recording and used it as narration to a series of PowerPoint slides illustrating what was being said. Brainshark software does handle video just as well as PowerPoint, but we decided to use PowerPoint slides this time. The intervie...

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Tags: animation, audio, myBrainshark, tips and tricks, video


The Challenges of Tablet Adoption

Submitted by: Paula Crerar , VP of Product Marketing, Brainshark

February 21, 2012 09:51 AM

Last week, I introduced some findings from our Executive Roundtable event late last year which centered on the driving factors of rapid tablet adoption across businesses. Yet, in that same study, we also came across a few speed bumps in the road for some enterprises trying to go mobile. Many of these challenges have to do with potential security issues. When executives expressed a challenge with their mobile strategy, almost 80% of them cited security concerns. For one respondent, securi...

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Tags: iPad, myBrainshark, tablet, technology


New Resources for Informal Learning

Submitted by: Shannon Hayward , Learning & Development Manager

February 20, 2012 12:31 PM

Are you involved in online training these days? Now you can improve your efforts with our free Training Resources page in the Helpful Resources of the Community & Events section of the Brainshark site. This page is designed to help you perk up your training methods in every aspect. It features a variety of webinars that cover informal learning strategy, mobile learning, and the creation of training content. If you work with a team that builds content from scratch, then these...

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Tags: audio, myBrainshark, technology, tips and tricks


Brainshark February 2012 Newsletter

Submitted by:

February 20, 2012 12:04 PM

Below is the Brainshark newsletter for the month of February. This month, we share a little fireside chat with our CEO, Joe Gustafson, as he looks ahead to 2012. We also highlight this year's city tour as well as our new SlideShark Team Edition and showcase Matt Gambino's presentation on how to make impactful presentations, even when you can't be there in person. All of this, plus your usual quick links to resources and more in this month's newsetter. Click on the screenshot below to be t...

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Tags: Brainshark newsletter