Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

How Brainshark Enables Channel Partners at EMC

Submitted by: Cathy Kenneally , Quality Program Manager, EMC

October 10, 2011 11:33 AM

In my company, we are all about enabling our Channel. Making it easier for our partners to do business. Making sure they have a continual quality experience with us. Ensuring our partners' sales forces are fully prepared for selling to their customers. Brainshark has helped my company enter the Cloud. Well not so much the cloud, but the world of virtualization. Our video was sent to our partners to learn how to use our “Demo Cloud” – a virtual data centre with several so...

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Tags: channels, internal communications, sales enablement


Five Ways to Jumpstart Your Partner Programs for 2012 [Webinar Replay]

Submitted by: Jon Whitlock , Vice President, Channel Solutions, Brainshark

October 10, 2011 10:51 AM

Last week, Kirsten Michelon from Xerox and I joined Baptie & Company to deliver a webinar on Five Ways to Jumpstart Your Partner Programs for 2012 to its channel community. We opened up with some stats from Forrester Research on the challenges of onboarding and training sales people due to turnover rates, ramp up times, and lack of retention – specifically considering the number of products they carry. I then discussed 5 ways to improve partner mindshare, training, and ...

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Tags: channels, internal communications, sales enablement, tips and tricks, webinar replay


Higher Revenues for Vantage Deluxe World Travel

Submitted by: John Utter , Corporate Trainer, Vantage Deluxe World Travel

October 09, 2011 01:14 PM

John Utter, Corporate Trainer at Vantage Deluxe World Travel, shares how Brainshark helped raise revenues and increase phone times for Vantage's call center associates. Watch the testimonial presentation below for an inside look into Vantage and how Brainshark has become an important piece in their success: View presentation in a separate window.

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Creating a Content Factory [Webinar Replay]

Submitted by: Paula Crerar , VP of Product Marketing, Brainshark

October 06, 2011 09:24 AM

The following is a replay of the webinar I presented along with Marc McNamara, Vice President of Brainshark’s Professional Services on the content crisis looming over today's business world. Learn how you can create a publishing system and use rapid content creation techniques to produce topical content that informs and engages your audiences. The replay below is reduced to approximately 30 minutes and you can use the Table of Contents to skip to the parts that ar...

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Tags: external communications, myBrainshark, tips and tricks, webinar replay, content marketing


What is SCORM? An eLearning Question

Submitted by: Sandra Brooks , Customer Experience Manager, Brainshark

October 06, 2011 08:47 AM

If you've found yourself asking "What is SCORM and what does it mean for eLearning?" -- you've come to the right place. First off, SCORM = Sharable Content Object Reference Model.  So what does that mean? Simply speaking, SCORM is a set of standards for e-learning software products that tells programmers how to write their code so that it plays well with other e-learning software. Specifically, SCORM governs how online learning content and Learning Management Systems (LMSs) c...

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Tags: myBrainshark, technology, tips and tricks