Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Customer Idea - Single Sign On and Class Lists

Submitted by: Kathleen Bodish , Viral Technology, sanofi pasteur

October 28, 2011 11:00 AM

It would be nice if for each company which utilizes Brainshark, if somehow the Network user name and password are connected. Because we use the same ID and password, remembering another to get into Brainshark can sometimes be daunting. It would also be nice to have a “list” of the classes you have available to you- sometimes the links provided do not direct you to the specific class, instead it goes to a general screen and becomes not as user friendly as it was. Thanks so much! K...

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Tags: internal communications


Using Video & Mobile to Drive Revenues [Webinar Replay]

Submitted by: Joan Babinski , Vice President of Marketing, Brainshark

October 27, 2011 03:18 PM

70% of the buying cycle has taken place before buyers are willing to engage with a live salesperson.  But do you know how much of the buying cycle has taken place before buyers even get to your web site?   Jon Miller, VP Marketing of Marketo, and I recently presented a webinar with the Content Marketing Institute on Using Mobile, Social and Video to Generate Leads and Revenue. Jon shared the concept of “Seed Nurturing”, how it is different than lead nurtur...

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Tags: external communications, myBrainshark, social media, technology, tips and tricks, webinar replay, video


Great Presentation Creation Tips from the Presentation Revolution

Submitted by: Liz Couchon , Director of Sales Knowledge Management , Brainshark

October 27, 2011 10:48 AM

We just finished up the Presentation Revolution City Tours which included an Author Workshop on selecting the right visuals for your presentation. It was lots of fun and I loved meeting some of our customers! In case you missed it, we’re hosting a webinar that covers the same material on November 2nd. Since the in-person session offered me the opportunity to go off-topic with attendees, I thought it would be great to share some of the conversations I had: How do I manage all of the l...

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Tags: animation, myBrainshark, technology, tips and tricks, Brainshark


Question: "Are Web Meetings Collaborative?"

Submitted by: Joel Jacobs , Vice President, Strategic Accounts, Brainshark

October 26, 2011 02:43 PM

I often have conversations with clients about the benefits of live web meetings versus presenting information in an on-demand format that incorporates voice and video. The conversations typically revolve around one word, “collaboration”. Being able to interact throughout a presentation of material is key to many of my clients and always dominates the discussion on this point. But this beckons the question: are web meetings collaborative? I would say yes and no. A web mee...

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Tags: myBrainshark, telecommunications, technology, tips and tricks, video


Brainshark Functionality Brings an Increase to GMAC Insurance's Numbers

Submitted by: Kevin Fuschich , Marketing Specialist, GMAC Insurance

October 26, 2011 11:30 AM

My company uses Brainshark all the time as an educational, how-to, and marketing platform. Recently, we created a marketing campaign that integrated email, a Brainshark presentation, and a webinar series directed at independent insurance agents and brokers who write our business. The emails drove recipients to watch the Brainshark presentation (we said, “Click here to watch a video!”) that offered educational info related to a particular aspect of the industry that many agents ...

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Tags: external communications, insurance, tips and tricks, webinar strategy