December 18, 2014 09:05 AM
This is the third in a 3-part deep dive for Brainshark authors into best practices covered during our fall User Groups and Build a Better Brainshark Workshops. Parts 1 and 2 covered audio and slides, respectively. This final post will look at the end-user experience.
Once again, we also suggest you look at 10 Keys to Creating Engaging Brainshark Presentations, which focuses on planning your presentation.
End User Experience
A Brainshark presentation can be viewed on any device, i...
December 17, 2014 08:35 AM
Live training. Mobile training. Video training. Any way you spin it, sales training professionals are facing some serious challenges getting through to reps. So much so that 40% of those we surveyed would rather deal with their computer crashing than a disengaged trainee (woah).
So what’s the solution?
According to our 2014 State of Sales Training report, organizations have experimented with a variety of formats and channels for delivering sales training to reps. While their ...
December 15, 2014 09:28 AM
2014 has been an exciting year for sales enablement—a hot topic both at Brainshark and in the B2B world in general. With buyers that are more informed than ever, there is a deep need for reps to be prepared with the tools and content that will engage prospects in meaningful conversations. Translation: effective sales enablement has never been more critical.
Before we dive headfirst into 2015, we thought we’d take a look back at the top ten sales enablement posts of this year ...
December 11, 2014 09:09 AM
The holiday season is upon us once again, and we’ve been cooking up a fantastic addition to SlideShark’s bag of presents for presenters around the world. We’re exceptionally proud to announce that as of today, SlideShark Team Edition users (and trialers) will be able to manage, present, share, and track PDF documents in addition to the PowerPoint file-types they’ve already been using.
We’ve recognized that alongside PowerPoint, PDF documents are...
December 10, 2014 08:35 AM
“Is sales enablement making salespeople stupid?”
That’s the topic of a recent two-part blog series from sales enablement thought leader Tamara Schenk, research director at Miller Heiman. Of course, that’s just the headline. The real questions dig a bit deeper.
In part two, she asks, “Has sales enablement led to an inability [for reps] to communicate value messages?” Studies have consistently shown that, for salespeople, the ability to communicate value e...