Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Tag: tips and tricks

The First Rule of Sales Enablement: Make It Easy

Submitted by: Wendy Goeckel , Director of Sales Enablement, Brainshark Inc.

January 08, 2015 09:16 AM

Sales reps always default to what is easiest. They’re not lazy—but they do have a demanding job. And any way that you can make it easier for them is much appreciated. That’s the role of sales enablement. Picture water running down a mountain weaving around the obstacles. Sales enablement is pushing boulders out of the way to give the water a clear path. So what the heck does that mean? Here are some examples: Suppose that you’ve just created a great piece of m...

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Tags: sales enablement, tips and tricks

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Perfecting the B2B Blog: Creative Content That Drives Traffic

Submitted by: Ann Lambert , Content & Social Media Marketing Manager, Brainshark

January 07, 2015 09:20 AM

How do you become a member of the “10K Business Blogging Club”? In a recent article, Business Blogging Secrets Revealed, Michael Gerard of Curata writes that “the best marketers have figured out that if you’re going to have long-term success in this content marketing evolution, investment in owned digital properties is mandatory.” He then identifies an elite group that from a study of 428 marketers—from CMOs to specialists—who have been dubbed as ...

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Tags: content marketing, quick tips, tips and tricks

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Brainshark Fall 2014 User Group and Workshop Recap: Part 3 – End User Experience

Submitted by: Irwin Hipsman , Director of Customer Community, Brainshark

December 18, 2014 09:05 AM

This is the third in a 3-part deep dive for Brainshark authors into best practices covered during our fall User Groups and Build a Better Brainshark Workshops. Parts 1 and 2 covered audio and slides, respectively.  This final post will look at the end-user experience. Once again, we also suggest you look at 10 Keys to Creating Engaging Brainshark Presentations, which focuses on planning your presentation. End User Experience A Brainshark presentation can be viewed on any device, i...

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Tags: Brainshark, quick tips, tips and tricks

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Brainshark Fall 2014 User Group and Workshop Recap: Part 2 – Slides

Submitted by: Irwin Hipsman , Director of Customer Community, Brainshark

December 01, 2014 09:45 AM

This is the second in a 3-part deep dive for Brainshark authors into best practices covered during our fall User Groups and Build a Better BrainsharkWorkshops. Part 1 covered the use of audio in Brainshark presentations. Today’s post will focus on slides. We also suggest you look at 10 Keys to Creating Engaging Brainshark Presentations, which focuses on planning your presentation. Slides About 78% of all Brainshark presentations include PowerPoint slides. In addition to PowerPoin...

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Tags: animation, audio, Brainshark, quick tips, tips and tricks, video

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7 Sales Productivity Hacks to Be Thankful For

Submitted by: Ann Lambert , Content & Social Media Marketing Manager, Brainshark

November 25, 2014 10:01 AM

Of all people, sales reps can appreciate the art of efficiency. With lots of time on the road, on calls, and in meetings, there is little time to spare. Every rep has their own little tips, tricks, and rituals that either save them valuable minutes or help them make the most of their time. But just in case you’re looking for another reason to be thankful this season, here are 7 sales hacks that can increase your daily productivity. Hack #1: Allocate your time to maximize efficiency...

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Tags: quick tips, tips and tricks, sales enablement

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