Brainshark Ideas Blog

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Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Tag: HR

Sales Onboarding Challenges, Tips & Ideas [Video]

Submitted by: Ann Lambert , Content & Social Media Marketing Manager, Brainshark

January 22, 2015 09:43 AM

Studies show that companies are willing to spend 20 times more to hire a rep than they are to spend to train them once they get there. Onboarding and supporting new hires is critical, and given the role that sales reps play in any organization, it’s certainly not an area to neglect. From navigating the initial challenges of sales onboarding to planning a schedule to prepare your newest reps, there’s a lot to consider. In this short video series, Liz Couchon, Brainshark Direct...

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Tags: HR, mobile-learning, video, technology, sales enablement

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A Culture of Learning Starts at the Top

Submitted by: Ann Lambert , Content & Social Media Marketing Manager, Brainshark

January 19, 2015 09:05 AM

An organization’s culture can’t be fabricated. The individuals within it, and the values that they choose to embrace, usually help define and mold a culture into what it is. But for true cultural change to occur, the support of top management is critical. And the development of a culture of learning is no exception. In a recent Forrester Research report, Create a Learning Culture to Jumpstart Employee Development, Claire Schooley writes that many learning efforts today are &ld...

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Tags: sales enablement, technology, mobile-learning, HR

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Can MOOCs Help Improve Employee Acquisition and Retention?

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

May 29, 2014 08:30 AM

There’s been a lot of talk about the potential benefits of MOOCs for businesses, such as flexible eLearning, inexpensive course creation, and so on. But could a MOOC actually help a company attract and keep employees as well? When it comes to the younger generation of workers, the answer could actually be yes. Related Article: What’s Up with MOOCs? 20 Burning Questions Answered For a recent report, the folks at Software Advice surveyed nearly 1,500 job seekers in an effort t...

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Tags: HR

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Global Investments in eLearning to Double by 2015 [Infographic]

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

March 05, 2014 09:50 AM

Did you know that money spent on “self-paced” eLearning across the globe reached more than $58 billion in 2013? If that sounds like a lot of cash, consider this – that number could actually double within the next two years. That’s how hot eLearning technology is today, according to a recent infographic from eLearning Industry titled 10 eLearning Statistics for 2014. “Corporations now report that eLearning is the second most valuable training method that they use...

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Tags: internal communications, HR, video

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Kennesaw State University Uses Brainshark to Train New Hires and Reduce Support Calls

Submitted by: Guest Contributor

October 29, 2013 09:43 AM

This article was submitted by Brad Smith, Director of HRIS and Payroll Services, Kennesaw State University. Here at Kennesaw State University (KSU), we are embedding Brainshark videos in welcome emails to new faculty, staff and student employees.  These videos have been a tremendous help in getting our new employees registered for the KSU self-service portal and also assisting them in downloading the correct timekeeping application so that they can report their hours. KSU has over 5,000...

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Tags: Brainshark, internal communications, video, HR

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