September 23, 2014 09:00 AM
78% of all Brainshark presentations created by customers have at least one animated PowerPoint slide.
Take a look at this recent presentation from the Brainshark Services team to see what you can do with PowerPoint... pretty amazing!
Business presenters that use Brainshark are heavy users of PowerPoint, but designing graphics for visual communications may not be every presenter’s strong suit. So, the more that we can provide helpful resources to Brainshark users, the more su...
September 22, 2014 09:32 AM
While PowerPoint is still an invaluable tool for most sales presenters, many reps these days also mix in the right technology to take their slide presentations to the next level. With that in mind, here are just a few simple ways to make technology work for you, taken from our exclusive eBook, 51 Tips for Delivering Better Sales Presentations.
#1. Go mobile and leave your laptop at home
Laptops are so 2008. These days you can step up your presentation game (and impress your audience) by p...
August 11, 2014 10:58 AM
As the popularity of video marketing continues to rise, its fire is only fueled by the simultaneously booming mobile and social media marketing spaces. Collectively, they have transformed the way customers receive information and, as a result, have challenged businesses to adapt in order to effectively reach and engage their target audiences.
Consider these stats:
91% of U.S. brand and agency marketers view social media as the most effective way to distribute and share videos, articles,...
July 10, 2014 09:06 AM
Remember the 1974 Burger King ad campaign promoting the “Have it your way” approach to getting a hamburger just the way you wanted it? If not, then know that there was a time when all burgers were the same burger: a plop of ketchup and mustard, two pickles and a bun. No variation, no unique user experience. Your burger, my burger, they were all the same burger.
Figure 1: Whose portal is this anyway?
Now, think back to your original Brainshark Content Portal experience. ...
April 01, 2014 09:44 AM
New research shows that technology companies have made video a key part of their content marketing strategies in 2014.
The use of online video content has been on the rise with B2B content marketers for several years now, increasing 15% from 2011 to 2013 according to data from the Content Marketing Institute (CMI). Based on the latest numbers, you might wonder if technology companies are influencing that surge in usage all by themselves.
A new study conducted by CMI and MarketingProfs looks s...