Ideas Blog

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Read customer success stories, discover new Brainshark and PowerPoint tips and tricks, keep up with video and eLearning trends, and much more. Most importantly, get inspired!

Tag: video

Brainshark Player Customization: Your Player, Your Way

Submitted by: Kathy Doherty , Professional Services Developer, Brainshark

July 28, 2014 09:50 AM

When it comes to enabling you to customize your Brainshark experience, we’re continuing to pull out all the stops.  Recently we launched our advanced content portal customization feature that enables you to have your portal your way. It’s easy  and it’s free. If you’re familiar with portal customization and if customizing your Brainshark experience is something you’d like to explore further, then keep reading.  There are already numerous ways to...

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Tags: Brainshark On-Demand, content marketing, product updates, quick tips, video

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Personalized Marketing: Tips for Personalizing Your Buyer’s Journey

Submitted by: Eileen Chow , Online Marketing Campaign Specialist, Brainshark

July 16, 2014 09:33 AM

Every marketer knows the value of delivering the right message to the right person at the right time.  E-commerce giant Amazon pioneered the now ubiquitous "Customers Who Bought This Item Also Bought” feature to offer personalized recommendations, Intuit keeps their blog fresh with adaptable calls to action, and targeted email campaigns are a dime a dozen. Marketers are able to gather and analyze more data than ever at each stage of the buying cycle. In fact, marketers cited pe...

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Tags: content marketing, SEO, video, tips and tricks

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Extreme Networks Educates Future Generations with a Brainshark-Powered MOOC

Submitted by: Marit Fratelli , Sr. Content Marketing Manager, Brainshark

June 04, 2014 09:37 AM

Extreme Networks, one of the largest providers of networking infrastructure in the world, used Brainshark to create a massive open online course (MOOC). “Something that we believe in as a business is educating future generations on networking technology,” says Ben Doyle, VP of Sales Enablement. “We powered that whole program, that MOOC, with Brainshark.” In the success story below, Ben shares how Brainshark helped them deploy an educational series to 1,500 learners.&...

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Tags: video

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Extreme Networks Lands New Business with Brainshark for Sales Enablement

Submitted by: Marit Fratelli , Sr. Content Marketing Manager, Brainshark

May 16, 2014 10:16 AM

Extreme Networks, one of the largest providers of networking infrastructure in the world, uses Brainshark as a sales enablement solution to create training content, product launches and other materials for their global sales team. “Some of the challenges we’ve had prior to using Brainshark have been trying to find an easy way for employees to create content for sales and an easy mechanism for sales to consume that content on any device,” says Ben Doyle, VP of Sales Enableme...

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Tags: sales enablement, video

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Trade in Your PowerPoint Bullet Points: How to Create Custom Icons

Submitted by: Sabrina Cote , Social Media Marketing Manager, Brainshark

April 22, 2014 09:54 AM

We’ve heard the question countless times, ‘Do bullet points belong in PowerPoint?’ The answer: sometimes. In many business presentations, it’s essential to show a list of items on a slide to help convey a message. Just because your slide requires a list doesn’t mean you have to be tied to the standard bullet point options – try using icons instead.  In the tutorial below Bruce Gabrielle, author of Speaking PowerPoint, outlines how to easily c...

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Tags: tips and tricks, video, quick tips

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