Brainshark Ideas Blog

Looking to increase your team’s productivity? You’ve come to the right place!
Browse the Ideas Blog for the latest tips and trends on sales enablement, video and content marketing, training and eLearning, business presentations and more.

Tag: video

2015 Guide to Building Better Brainshark Presentations

Submitted by: Irwin Hipsman , Director of Customer Community, Brainshark

March 02, 2015 09:44 AM

The Brainshark Customer Community team interacts with thousands of customers who participate in public and private online and geographic User Group meetings. Last year, participants asked for one document that pulls together the best practices, feature utilization, data analysis, and tips we’ve learned along the way. Together, with the Learning and Development team, we are excited to release the 2015 Guide to Building Better Brainshark Presentations. This guide is geared towar...

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Tags: animation, audio, Brainshark, quick tips, tips and tricks, video

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Sales Productivity Investments Start with Training, Content [Report]

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

February 25, 2015 09:29 AM

Everyone wants to increase sales productivity – but how exactly are organizations going about it this year? That’s one of the questions the MHI Research Institute looked to answer in a recent study around sales performance and productivity. In a recent post, MHI research director and guru on all-things sales enablement Tamara Schenk shared some pretty interesting insights from the study. Asking participants, “Where have you or do you plan to invest to improve sales pro...

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Tags: content marketing, sales enablement, video

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Analytics: The Backbone of On-Demand Sales Training

Submitted by: Ann Lambert , Content & Social Media Marketing Manager, Brainshark

February 09, 2015 08:11 AM

It’s no secret that part of the value of live and in-person sales training is the opportunity to engage in discussion and practice the art of selling through real-life simulations and role play. And of course, in-person training provides sales trainers with the opportunity to test reps in-person on their skills and readiness, and ultimately deem them certified. But there are drawbacks to live training as well – scheduling conflicts and cost issues to name a few. Studies also ...

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Tags: mobile-learning, sales enablement, video, Brainshark

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WeVideo: Cloud-Based Video Editing for Brainshark Customers

Submitted by: Irwin Hipsman , Director of Customer Community, Brainshark

February 05, 2015 09:04 AM

Incorporating a video shot with a camera or a screen capture tool can enhance the viewing experience for your audience. In 2014, adding video became the second most popular feature used by Brainshark authors with 33% of presentations incorporating some type of video. What is interesting to note is the average length of an uploaded video is 4 minutes; this just so happens to be the same for YouTube. However, unlike YouTube, there are usually slides, questions and other content incorporate...

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Tags: Brainshark, video

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Trouble with Sales Prospecting? Use Your Brainshark! [Video]

Submitted by: Brendan Cournoyer , Director of Content Marketing, Brainshark

January 29, 2015 09:10 AM

Effective sales prospecting and customer communications can be a challenge for some reps. Others? They have a little help. Check out the short video below to see what I mean, then visit our Brainshark Sales Accelerator page to learn more.

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Tags: Brainshark, sales enablement, video, external communications

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