Sr. Director of Content and Product Marketing
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Paula is responsible for developing, curating and distributing content that promotes Brainshark as a thought leader, helps drive demand generation and enables Brainshark’s sales team. Paula brings over 15 years of experience in product marketing, product management, marketing communications, lead generation, and inbound marketing with companies such as Salary.com, nTAG Interactive, Octave Communications, Dragon Systems and Lotus Corporation. She holds an MBA from Babson's F.W. Olin Graduate School of Business and a Bachelor of Science degree from Boston College's School of Management.
Most valuable advice: Keep it simple and concise. Communicate one idea or message at a time and focus on building impact and power around that idea.
Read all articles authored by Paula Crerar.