Customization and Integration
Brainshark is a powerful complement to many popular business applications. To extend the value of these applications, Brainshark provides customization and integration services leveraging the Brainshark API’s. Experts will help you integrate Brainshark product functionality and reporting into other applications, and build custom portals to distribute information more effectively to your key audiences.
Custom Portals
Sales – Brainshark will help you organize and deliver your valuable content through a custom sales portal that appeals to the unique needs of your different sales audiences. This custom interface, along with Brainshark’s core functionality, makes it easy to specify portal content for different groups such as direct or indirect sales people, inside or outside representatives, and others.
Partners – Effectively enabling your channel partners and driving revenues through them is essential. A custom partner portal (“Partner Center”) will provide a central site for delivering training, sales tools and ongoing communications to improve their success and yours.
Events – Attendance and engagement is critical to the success of your events. To increase the appeal and extend the life of your event content, Brainshark consultants will work with you to design and implement a custom event portal. A portal will help increase attendance and audience engagement before, during and after each event.
Integration
SSO – Brainshark consultants can utilize the Single Sign-on (SSO) solution to integrate the Brainshark login process with an existing portal, system or authentication method, enabling controlled access and minimizing the need for users to maintain separate Brainshark user credentials.
LMS – Brainshark presentations are SCORM and AICC-compliant, so they’re often deployed through an existing Learning Management System (LMS) enabling student progress information to be updated automatically. To further increase the return on investment of your LMS, Brainshark consultants can help integrate additional information such as detailed student performance data, course and curriculum data, and more.
CRM – For organizations using a Customer Relationship Management (CRM) system, Brainshark experts can leverage existing knowledge and expertise to integrate the Brainshark solution – particularly presentation viewing data – with the CRM. Salesforce.com and Microsoft Dynamics CRM customers can also engage Brainshark services to customize the turnkey Connector for these applications to address unique requirements.
Marketing Automation – If your organization performs frequent or real-time data analysis, Brainshark’s experts can help build an automated integration between Brainshark’s powerful viewer tracking data and leading marketing solutions to allow for effective customer and prospect segmentation and scoring.
Proprietary and Other Systems – Connections can be built between virtually any web-enabled application and Brainshark. Integration experts will meet with you to discuss your technical specifications and business objectives, work with you to determine the optimal fit between the application’s architecture and the Brainshark APIs, and then build the integration according to agreed-upon specifications.
