Are your channel partners and distributors held to the same standards as your direct sales force?
Forrester Research suggests channel sales reps work with about five of six strategic vendor partners on average. That means if they’re not prepared to sell for you, they’re likely to focus their efforts and attention on other accounts.
This exclusive brief looks at how you can set your channel partners up for success, with advice on:
How to build out a channel partner onboarding package
The best ways to provide engaging learning content
What data you should look for to evaluate channel partners’ performance
Download your free copy and start enabling your channel partners to sell better for YOU.