For B2B sales leaders, it’s critical that the entire organization shares the same vision and commitment to the strategy that will make that growth happen. For the sales enablement leader, it is vital to understand what will be needed by the field force – the training, coaching, and content – to ensure every rep is ready to execute that growth strategy.
Join Brainshark and SiriusDecisions for this on-demand session focused on what sales enablement leaders should focus on to help their organizations grow, with details on:
- The state of sales enablement in 2017
- The four “sales learning categories” that sales enablement is responsible for
- The five paths B2B companies can choose to grow
- What sales enablement needs to provide for each growth path to ensure execution in the field
Jim Ninivaggi, SVP Strategic Partnerships, Brainshark
Heather Cole, Sales Enablement Service Director, SiriusDecisions