Brainshark is the leading sales enablement company that helps businesses harness the power of content to drive sales productivity.

Get your 'A' Game On

Every sales team, no matter how effective, has the potential to be even better. To be more knowledgeable, more productive, and more motivated. To be smarter, 100% prepared, and completely up-to-speed. To be ready to act quickly, seize the moment, and close the deal.

That's where Brainshark can help.

For organizations seeking to boost their sales productivity, Brainshark is the sales enablement company that harnesses the power of content to enable your sales teams to achieve their fullest potential. To train, coach, and engage with maximum impact. To seal deal after deal.

At Brainshark, we provide solutions that help sales reps bring their A game - every time.

Inspiration & Vision

Brainshark was founded in 1999 with one vision: to transform the way companies create and share content.

Initially, Brainshark began by addressing a pressing need in the corporate training industry. Organizations were spending months of time and tens of thousands of dollars in computer-based course development. Brainshark founder Joe Gustafson knew he could provide a better way, by allowing organizations to empower their subject matter experts to create eLearning content within minutes... at a fraction of the previous cost.

From this vision, the Brainshark platform was born, and soon encountered a groundswell of demand from other business areas – including marketing, HR, and most notably, SALES. Over time, business professionals everywhere began using Brainshark to create and share content that audiences could view anytime, anywhere and from any device.  

History & Evolution

Over the years, Brainshark has developed and launched a comprehensive product portfolio for content creation, access and delivery, analytics, live presenting and more.

Today, these capabilities form the core of our sales enablement platform offerings, comprised of comprehensive solutions that help organizations drive sales productivity both in and out of Salesforce.

We complement our solutions with professional services that help ensure our customers get the maximum value from their Brainshark investment, and remain dedicated to providing superior customer experiences and support.

Since its inception, Brainshark has invested hundreds of person-years toward developing best-in-class solutions, plus millions of dollars in our secure, reliable and scalable cloud computing infrastructure for sales enablement.

Investment & Dedication

Between 1999 and 2005, Brainshark raised $23 million in venture capital, began turning a profit in 2006 and has continued to grow rapidly to this day. Brainshark customers come from a wide range of industries such as technology, financial services, manufacturing, insurance, medical devices and others.

Starting from a vision and just one customer in 1999, Brainshark is proud to now provide our unique and powerful solutions to thousands of organizations of all sizes and industries – including more than half of the Fortune 100.