Brainshark Becomes a Blackboard Signature Partner

"As a Blackboard Signature Partner, Brainshark Works With Blackboard to Support Rapid, Cost-Effective eLearning"

WALTHAM, Mass. — April 20, 2011 — Brainshark, Inc., the leader in online and mobile video presentations, today announced it has joined Blackboard Partnerships™ as a Blackboard Signature Partner™. Blackboard Inc. is a global leader in enterprise technology and innovative solutions that improve the experience of millions of students and learners around the world every day. Through the partnership and Brainshark’s interoperability with the Blackboard Learn™ platform, users can take advantage of a comprehensive and cost-effective solution for creating, distributing and tracking eLearning content that can be accessed on any device. They can also tap into both market leaders’ combined expertise.

Blackboard Learn provides higher education, K-12, professional, corporate and government organizations with a powerful platform – supporting teaching and learning, community engagement, content management and sharing, and measuring learning outcomes. Users of the Blackboard Learn platform can now leverage Brainshark’s technology to rapidly create computer-based and mobile eLearning content – using simple business tools like PowerPoint and the phone – and deploy it to learners instantly. Brainshark presentations are SCORM- and AICC-compliant, and can be instantly uploaded to the Blackboard Learn platform. With its award-winning learning solutions, Brainshark supports formal and informal learning needs.

As a Blackboard Signature Partner™, Brainshark will engage in strategic business, educational and joint marketing activities – in particular in the professional education market, encompassing services for the government and corporate sectors, and for-profit universities. In addition, Blackboard is using Brainshark’s enterprise solutions for sales training, marketing and customer communications.

“The ability to create and share enriched content across an organization puts valuable resources in the right hands. Online and mobile delivery gives learners access to information whenever and wherever they need it,” said Matthew Small, Blackboard chief business officer.

Joe Gustafson, Brainshark CEO, said: “We’re excited to offer our services in tandem with Blackboard and provide users with instant access to important eLearning content – whether it’s from a desktop, laptop, smartphone or tablet device. Through our partnership with Blackboard, a renowned leader in the learning industry, customers have access to top-of-the-line learning solutions that boost productivity and can be launched anytime, anywhere.”

About Brainshark

Brainshark sales readiness software equips businesses with the training, coaching and content authoring capabilities to achieve sales mastery and outsell the competition. With Brainshark, companies can: prepare sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed; validate readiness with sales coaching that ensures reps master your message; and empower sales organizations with rich, dynamic content that can be created quickly and accessed anywhere. Thousands of companies – including more than half of the Fortune 100 – rely on Brainshark to identify and close performance gaps, and get better results from their sales enablement initiatives. Learn more at www.brainshark.com.