Brainshark for Coaching Named a Best New Product in 2016 Golden Bridge Awards®

Sales Coaching Solution Honored for Improving Sales Readiness and Productivity, So Reps Can Close More Deals Faster

WALTHAM, Mass. — August 4, 2016 — Brainshark, Inc., delivering SaaS-based sales enablement solutions, today announced that Brainshark for Coaching was named a “Best New Product” in the Eighth Annual Golden Bridge Awards®. Brainshark’s sales coaching solution, launched in February, enables sales managers to coach their teams anytime, anywhere – so reps are prepared to capitalize on every sales interaction.

This year’s win marks Brainshark’s fourth honor in the Golden Bridge Awards, which recognize the world’s best in products and services, innovations, organizational performance and more. It also comes on the heels of other recent accolades for Brainshark for Coaching – including “New Product of the Year” and “People’s Choice” Stevie® Award wins in the 2016 American Business Awards.

“As companies seek to improve sales results, effective coaching plays a vital role,” said Robin Saitz, Brainshark CMO. “Managers need proof that reps are ready to engage in high-value business conversations with prospects. With Brainshark for Coaching, sales managers have a simple, effective way to hone reps’ knowledge and skills – so reps can improve performance, even without leaving the field, and are better prepared to close more deals. We’re grateful to be recognized in the Golden Bridge Awards for our role in improving sales readiness and results.”

Honored for helping companies drive sales productivity, Brainshark for Coaching enables reps to practice their cold calls, pitches, presentations and more – and receive instant, detailed feedback from both managers and peers. Managers, in turn, can gauge training effectiveness, identify reps’ strengths, encourage collaboration and ensure reps are prepared to engage. Recently released leaderboards empower managers to promote collaborative learning and highlight exemplary challenge responses.  Optionally integrated eLearning content from CloudCoaching International also equips reps and managers with foundational knowledge for success.

In addition to coaching, Brainshark provides award-winning solutions for improving sales training and buyer engagement. For more information, please see www.brainshark.com/solutions.

About Brainshark

Brainshark sales readiness software equips businesses with the training, coaching and content authoring capabilities to achieve sales mastery and outsell the competition. With Brainshark, companies can: prepare sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed; validate readiness with sales coaching that ensures reps master your message; and empower sales organizations with rich, dynamic content that can be created quickly and accessed anywhere. Thousands of companies – including more than half of the Fortune 100 – rely on Brainshark to identify and close performance gaps, and get better results from their sales enablement initiatives. Learn more at www.brainshark.com.