How Penn State Uses Brainshark

May 26, 2011 | Ralph Oliva
How Penn State Uses Brainshark

The Institute for the Study of Business Markets (ISBM) at Penn State is a research institute which focuses on business-to-business marketing. They have been using Brainshark in a variety of ways including their educational activities, such as being able to effectively answer questions. Brainshark has also helped the ISBM with their internal communications as well as their external messaging and marketing. The presentation below is an in-depth success story from Ralph Oliva, Executive Director at ISBM.


  • View this presentation in a separate window

    Transform Your Sales Onboarding
    Every company needs to prepare new reps to sell. Check out this cheat sheet for 11 ways to improve your sales onboarding program.
    BTG’s Sales Enablement Success Story
    Learn how Brainshark helped BTG execute its best product launch ever in this 2-minute video.
    Get More Done as a Solo Sales Enabler
    Sales enablement teams of one have a lot on their plates. This e-book shares 9 best practices for doing more with less.