B2B companies are faced with a number of sales training challenges, but you could argue that the biggest one is actually time.
Planning a sales onboarding strategy? That takes time.
Creating learning content and resources? That takes more time.
Delivering that training to the reps who need it? That can take up a whole lot of time for a whole lot of people.
Of course, the issue with sales is that time is – quite literally – money. Taking existing reps off the phones or out of the field can cost a company in more ways than one. That’s why organizations strive for sales training programs that are as efficient and relevant as possible, enabling salespeople to get the information they need, right when they need it, and get back to doing what they do best -- selling.
Our new Sales Training eBook features a collection of articles and ideas from seasoned sales experts and learning professionals on developing a B2B sales training program that works. From new hire onboarding to ‘just-in-time’ learning for experienced reps, inside you’ll find tips for delivering sales training that fuels your team’s productivity. Topics covered include:
The most important aspect of training new sales hires
Understanding the different training needs of different reps
The keys to developing a scalable sales onboarding program
Content creation tips for ‘just-in-time’ learners
You can download the full eBook, Prepare Your Sales Force: Ideas for Enabling B2B Reps with More Effective Onboarding and Training, via the link below.