10 Inspiring Content Marketing Tweets from Content2Conversion 2014

May 09, 2014 | Brendan Cournoyer
10 Inspiring Content Marketing Tweets from Content2Conversion 2014

This past week saw the 3rd annual B2B Content2Conversion Conference come to New York City, presented by Demand Gen Report. While I sadly wasn’t able to make it down for the event, I was sure to follow the stories coming out of the show online to see what folks were talking about this year – and boy were they talking!

Once things kicked into high gear on Tuesday, my news feeds were flooded with #C2C14 quotes and messages around all things content strategy. It seemed to me that many shared an undeniable focus on using content for sales enablement, from lead nurturing and scoring to using buyer personas and having better sales conversations. The sales enablement content story is nothing new, but it’s certainly been getting louder, and it’s exciting to see how content marketing (and marketers) are continuing to evolve.

It was also great to see a number of excellent articles coming out of the event, including:

No one can possibly attend every conference these days, but with shows like C2C 2014, you never have to miss out on all the action – especially with so many passionate attendees sharing the wealth in real time.

With that in mind, here are some of the tweets I saw this week that I found especially interesting, inspiring, and in one case, pretty surprising (I’ll let you guess which one).

For more content trends and ideas, check out these 5 Expert Predictions for Content Marketing in 2014.

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