Sales productivity is a huge problem for organizations today; and sales enablement technology can be a big part of the solution. A recent study conducted by Forbes Insights and Brainshark found just that: 55% of top-performing companies are investing in sales enablement technology to drive sales productivity.
The report, The Power of Enablement: Bridging the Sales Productivity Gap, takes a look at desired features in any sales enablement solution (including the importance of content access and analytics) and how it all ties back to increased sales productivity.
For more on what top performers are doing to increase sales productivity at their companies, check out the infographic below and download the full report here. For information on how Brainshark helps increase sales productivity with the content, training and analytics reps need to have better sales conversations, click here.