Today’s modern reps move to new companies and roles every few years (or less). With this ever-shrinking sales talent lifecycle, enablement feels increased pressure to maximize productivity. That means finding better ways to focus and deliver readiness efforts (like training or coaching) when, where and how the sales force works.

More than 170,000 professionals are gathering in San Francisco for Dreamforce 2016 - including the Brainshark team! That means, naturally, the Twittersphere is abuzz with new, insightful sales conversation.
We’ve captured sound bites from our favorite sessions, sentiments overheard in the expo halls, and the best moments from Dreamforce’s renowned keynote speakers.
#sales people sell more when goals are known, feedback is immediate, coaching is continuous & recognition is meaningful #DF16 #SalesSummit
— Tiffani Bova (@Tiffani_Bova) October 4, 2016
Sales Performance is moving in the wrong direction! A fool with a tool is still a fool. #SalesEnablement @elaycohen #DF16 #SalesSummit pic.twitter.com/PoX1IY3pyr
— Jill Rowley (@jill_rowley) October 4, 2016
Coach to success "observe describe prescribe" https://t.co/WvkHP8IRlx #DF16 #salessummit #salesacceleration #sumoDF @heykeenan pic.twitter.com/jQ2Y6UcUgb
— David Kirk (@DrDavidKirk) October 4, 2016
The 6 areas customer-obsessed companies focus on: structure, culture, talent, metrics, process, and #technology @gcolony #DF16
— Forrester (@forrester) October 4, 2016
Engagement is passion. Our job as #innovators is to engage our audience and evoke emotion. @TonyRobbins #DF16 pic.twitter.com/1qa9aJNYsZ
— Capgemini (@Capgemini) October 5, 2016
"If it takes more than 15 seconds for a sales rep to find a piece of content, marketing isn't doing their job." #SalesSummit #DF16
— Lindsey Karberg (@LindseyKarberg) October 4, 2016
"Coaching starts at the top. If you're a problem solver with your team, they'll take it back to their team." —@MelanieWhelan1 #DF16
— Accompany (@accompany) October 4, 2016
Take 1:1s on a walk. You'll learn more being next to a person than sitting across from them - figuratively & literally. @_amychang #df16
— Nicole Bradshaw (@SFDCNicole) October 4, 2016
Most sales leaders exaggerate how often their reps truly practice collaboration company wide. Dangerous over confidence. #DF16
— Tim Sanders (@sanderssays) October 4, 2016
RT @ValaAfshar: The best teachers are lifelong students. Stay teachable. #DF16
— Lolly Daskal (@LollyDaskal) October 5, 2016
"Behind every connected product there's a customer you can engage with in a new way." Achyut Jajoo #Salesforce #mfg #DF16
— Kenandy (@kenandy) October 4, 2016
"One of most critical aspects of sales is being pleasantly persistent, but 44% of reps give up after single touchpoint." #DF16 #SalesSummit
— Lindsey Karberg (@LindseyKarberg) October 4, 2016
"Fall in love with your customers, not your products." ~ @TonyRobbins #DF16 #leadership #sales #marketing #SMM pic.twitter.com/YrZceuebiN
— Tamara McCleary (@TamaraMcCleary) October 5, 2016
It's not the lack of resources, it's your lack of resourcefulness that stops you.
— Vala Afshar (@ValaAfshar) October 5, 2016
—@TonyRobbins #DF16 pic.twitter.com/toT2pyuXpJ
“#Einstein helps guide sales leaders.” EVERYONE: put the seller first! Help guide, enable, and empower sellers to drive biz #Dreamforce
— John Bruno (@john_bruno) October 5, 2016