Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

The sales profession looks much different today than it did 20 years ago. Has your sales training changed with the times?
Whether it’s missed quotas, inconsistent messaging or lack of sales readiness, there are several issues that can be improved with effective sales coaching.
(This content originally appeared in the webinar "How Creating a Coaching Culture Can Help Your Organization") 
The skills and backgrounds of sales enablement professionals can vary greatly from one company to the next. Let’s paint a clearer picture of the role.
With dozens of fantastic podcasts available today, sales professionals have no shortage of insights and tips at their disposal.
Brainshark has expanded on our partnership with Gong and we are proud to announce that Scorecards for Gong is now available.
Knowing coaching is important and doing it effectively are two different things. Here are 6 of the most important skills to coach sales reps on.
Developing a sales enablement strategy is never easy – but it helps to have a few tricks up your sleeve. With these 12 tips, you will be more effective in your strategic initiatives, onboarding,...
Both functions work to improve sales force productivity and support reps throughout the sales process. How can we differentiate the two?
Preparing your sales team – really preparing them – doesn’t happen overnight. From product information and selling methodologies to objection handling and CRM usage, there's a lot salespeople need to...
It is important to treat your team as a set of individuals and be willing to provide diverse options based on the person. In coaching, one size doesn't fit all. You need to understand your workforce...
Leading research firms have shown that video is not only a preferred and highly-effective learning format for most professionals, but that it also improves sales training results.