Sales Enablement Ideas Blog | Brainshark

Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

June 18, 2014
Brendan Cournoyer | @brencournoyer | VP, Marketing, Brainshark
“The first and foremost rule for better eLearning is better writing.” That’s what Cammy Bean writes in a recent post for, 6 Tips for Writing Better eLearning Scripts. Cammy is the author of the book The Accidental Instructional Designer (the post is actually an excerpt), and it’s pretty...
June 13, 2014
Brendan Cournoyer | @brencournoyer | VP, Marketing, Brainshark
Do you have a great training video presentation that effectively gets results time and again? Training magazine wants to see it! The mag is on a search for the best and most effective training video content to present at its Online Learning Conference 2014 in Chicago. Since Brainshark customers...
June 11, 2014
Brendan Cournoyer | @brencournoyer | VP, Marketing, Brainshark
It’s really easy to get excited about using solutions like Brainshark to create lots of video content for your company – and it should be exciting! With today’s technology, pretty much anyone can create engaging video presentations quickly and easily. Of course, this doesn’t mean you need to start...
June 06, 2014
Brendan Cournoyer | @brencournoyer | VP, Marketing, Brainshark
For a survey not too long ago, the E-Learning 24/7 Blog found that 69% of L&D professionals considered mobile learning to be an essential part of their ideal LMS. Flash-forward to now, and the folks at Learnnovators have predicted that mobile learning will be “the most disruptive game changer...
June 02, 2014
Brendan Cournoyer | @brencournoyer | VP, Marketing, Brainshark
The goal of channel sales enablement is pretty simple – it’s all about putting partner reps in the best possible position to sell for you. Which means… what, exactly? Training, for sure, but the road to better channel sales performance goes well beyond a simple one-and-done learning session. After...
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