Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

January 28, 2012
Gerry Praysman | @gpraysman | Director, Account Development, Brainshark
This week, the SlideShark team traveled to the annual Macworld (now being renamed to iWorld) conference, designed for the ultimate Mac fan. Users, creators, and lovers of Apple products of all shapes, sizes, and ages gathered from far and wide to heartily drink from the raging Apple-flavored river...
January 04, 2012
Gerry Praysman | @gpraysman | Director, Account Development, Brainshark
It’s been a long time coming, but we’re officially here. Seven months and scores of customer testimonials later, we’ve reached the end of the road of our Customer Success Story contest. Our seventh and final iPad 2 winner is one Rebecca Saunders, the Director of User Documentation at Apex Learning...
December 30, 2011
Gerry Praysman | @gpraysman | Director, Account Development, Brainshark
From the Presentation Revolution tour all the way to our Presentation Resources page, our year has been filled with ways of getting our customers and readers to find better ways to communicate. In the spirit of the New Year, we asked customers, friends, and employees to share some of their...
December 28, 2011
Gerry Praysman | @gpraysman | Director, Account Development, Brainshark
Earlier this month, the Marketing Cloud hosted Jim Lecinski, VP of US Sales & Service at Google, for a discussion on the Zero Moment of Truth – the instant a potential buyer becomes receptive to the products or services you have to offer. The framework developed around ZMOT is highly impactful...
December 21, 2011
Gerry Praysman | @gpraysman | Director, Account Development, Brainshark
As the year is wrapping up, we took a few moments to scan what the Ideas Blog has churned out over the course of 2011. Amongst a variety of categories and topics, from Brainshark authors as well as guests and customers, we picked out a small handful that we thought would be good to put in front of...
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