Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

How Much Are You Investing in Sales Training?
When it comes to how much organizations are willing to invest in sales training, there’s a large difference between organizations with a sales enablement function and those without.
Sales organizations today know the value of coaching – 74% of leading companies say coaching is the most important role front-line sales managers play.
Whether lack of training, lack of time or lack or initiative is to blame – coaching in sales organizations remains a top challenge – despite also being a top priority.