Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

September 29, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
#INBOUND17, HubSpot’s annual sales and marketing conference, was quite a whirlwind! Over three days in Boston, attendees heard from Former First Lady Michelle Obama, HubSpot founders, Dharmesh Shah and Brian Halligan, as well as countless experts who came to share their knowledge. Sales and...
September 07, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
The sales enablement function is growing steadily, achieving 14% growth over the last three years and 32% of companies now reporting a sales enablement department. As sales enablement continues to grow and evolve, it’s only natural that leadership positions will begin to develop. For the function...
September 06, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
When a sales rep joins a new organization, a good portion of their success depends on how well the sales onboarding program is organized and executed. There are various ways to set up sales onboarding, but one way is a 30-60-90 day sales onboarding plan where reps set out to master specific...
August 23, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
Sales enablement departments put a lot of work into creating sales onboarding, training and coaching programs for their sales teams. But they aren’t just doing that out of the goodness of their hearts – they’re doing it because it’s their job to support the sales team and make them more...
August 14, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
Peer learning provides a great opportunity for salespeople to share knowledge and best practices across skill levels and generations – but it can quickly fall into anarchy if you’re not careful. To fully harness the power of peer learning, sales enablement leaders need to be instrumental in the...
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