Both functions work to improve sales force productivity and support reps throughout the sales process. How can we differentiate the two?
80% of companies train sales managers, but most don’t invest enough to provide real value.
Product marketing professionals have a broad set of responsibilities, ranging from product launches and persona research to product messaging, go-to-market strategies and more.
Did you know that people forget 90% of content after 2 days when they don't come to that content with the intent to remember?
