Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

July 20, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This post originally appeared in Forbes on June 20, 2018. Dave: Open the pod bay doors, HAL. HAL: I'm sorry, Dave. I'm afraid I can't do that. Dave: What's the problem? HAL: I think you know what the problem is just as well as I do. I know that you and Frank were planning to disconnect me....
May 31, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This post originally appeared in Forbes on May 1, 2018. Imagine being a sales leader and waking up to a bevy of Google Alerts declaring that your company is the target of a hostile takeover attempt. The media is all over the story, your team has multiple deals waiting to close and your...
By prioritizing sales readiness, sales enablement leaders ensure their reps are prepared to make the most of buyer interactions.
April 27, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This post originally appeared in Forbes on March 28, 2018. If you’re like me, you travel from time to time for business, perhaps spending a little too much time on airplanes. Imagine on your next trip, you’re walking up the jetway to board the plane, and you’re greeted by the pilot at the...
First Line Sales Managers Blog Post
April 06, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This post was originally published on Forbes on March 7, 2018. The sales landscape has changed dramatically over the past decade as modern and empowered buyers, new technologies and competitive pressures forge new realities. This confluence of factors has imperiled various sales roles, creating...
March 22, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This post originally appeared on Forbes on February 20, 2018. In business and in our lives, change is often hard, especially when we’re not ready. Six years ago, I was brought in to consult at a Fortune 500 software company that hadn’t adequately prepared its sales team for change. Business was...
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