Sales Enablement Ideas Blog | Brainshark

Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

September 14, 2018
Jenn Haskell | Director of Sales Enablement, Brainshark
How important is your sales kickoff? Consider this: you might only get one chance all year to gather reps, managers and sales leadership under one roof. Sales enablement teams that make the most of this opportunity will motivate their teams to achieve the goals they’ve set for the upcoming year...
October 30, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
When it comes to sales coaching, feedback is key. If you coach your reps to practice and reinforce what they learned during training, it’s these critiques that will lead to a change in their behavior – and improvement in their performance. Video coaching technology allows sales managers to scale...
September 18, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
Organizations rely on sales enablement for a variety of reasons, whether it’s helping reps engage with more informed and better educated buyers, supporting the creation and effectiveness of sales content or streamlining the sales process to enable a more efficient sales team. There’s a lot to be...
August 10, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
We’re more than halfway through 2017, and your annual (and in some cases mid-year) sales kickoff meetings are in the rearview mirror. But have you gone back to assess the impact of those meetings? As a sales enablement leader, it’s time to consider quantifying the ROI from your last kickoff –...
June 05, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
For any business function to be successful, you need strong and consistent leadership that develops a strategic vision and a clear plan to reach goals. When it comes to sales enablement, I’ve found that practitioners must possess a unique combination of traits that combine traditional leadership...
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