Sales Enablement Ideas Blog | Brainshark

Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

August 10, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
We’re more than halfway through 2017, and your annual (and in some cases mid-year) sales kickoff meetings are in the rearview mirror. But have you gone back to assess the impact of those meetings? As a sales enablement leader, it’s time to consider quantifying the ROI from your last kickoff –...
August 09, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Sales onboarding is one of the most critical components of an effective sales readiness program. This crucial time is a primer for success at your organization – whether reps are veterans in the field or just beginning their sales careers.  A well-structured sales onboarding program gives sales...
August 07, 2017
Rachel Merkin | Event Marketing Manager, Brainshark
Did you know: the number of companies with dedicated sales enablement roles has more than doubled since 2013?  As investments in sales enablement continue to grow, studies show that social selling is among the top priorities for these programs. To be successful, sales enablement professionals...
August 03, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
With the majority of companies expecting channel sales to increase in importance over the next 18 months, it’s mission critical for sales enablement leaders to become channel enablement leaders. Just like in-house sales teams, channel partners can benefit from proper training and coaching, but...
August 02, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Twitter isn’t just a great place for social engagement. It’s also a great venue to find informative content and insights from influencers. Better yet, breaking trends and conversations are happening in real time and the latest industry news is always at your fingertips. For sales enablement...
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