Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

November 16, 2017
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
Many companies are in planning mode for their sales kickoff meetings – hoping to set the strategy, motivation, and momentum for a successful FY18. I’ve been at kickoffs where the excitement and electricity in the room were palpable. They had that spine-tingling moment we all know: where the hair...
November 15, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Nearly 32% of companies have a formal sales enablement department. But sales enablement often has a different definition from one organization to the next. Some organizations focus on content management, while others prefer to view enablement in more holistic terms – a combination of training and...
November 13, 2017
Beverlie Heyman | Sales Enablement Manager, Brainshark
Three months ago, I was a salesperson carrying a quota and relying on my sales enablement manager to ensure that I had the knowledge and ability to articulate our message. A few weeks ago, I attended the National Sales Enablement Society Meeting in my new role as sales enablement manager at...
November 09, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
With millennials expected to make up 75% of the workforce by 2025, more and more will be moving into leadership roles in the coming years. As the torch is being passed, it’s important to prepare your sales professionals of today to lead your business tomorrow. With that in mind, here are 4...
November 08, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Happy employees are 12% more productive at work, according to the University of Warwick. But happiness in the workplace doesn’t just come from job satisfaction, it often comes from relationships and an overall sense of belonging at work as well. It can be difficult for sales teams to foster that...
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