Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

  There are many reasons sales reps lose deals, but lack of preparation shouldn’t be one of them.
To successfully lead a new function, it takes leadership skills and sales expertise. But that’s only the beginning.
80% of companies train sales managers, but most don’t invest enough to provide real value.
Starting a new department doesn’t happen overnight – these are the actions to take at each mile marker.
  Six years ago, sales enablement mostly didn’t exist at Iron Mountain, a Boston-based provider of information management solutions.