Identifying talent is always crucial for B2B sales organizations. But to do it, you need an effective interview process.
Stage-to-stage duration measures the average amount of time it takes for opportunities or deals to move from one stage to the next.
Today's sales executives need to become sales enablement participants and champions, writes Brainshark Chief Readiness Officer Jim Ninivaggi.
A major shift in learning preferences has led to the rise of microlearning. But effective sales enablement requires more than just training.
Just because a company is your channel partner doesn’t mean their sales reps are truly ready to champion your solutions.
Stage conversion rate measures the percentage of opportunities or deals that move from one stage to the next.
In this post, we'll cover why you need a data warehouse for your HubSpot CRM data and why you shouldn't build it yourself.
If sales enablement wants to keep moving in the right direction, research shows that many of them can and should continue to improve in a few key areas.
The skills and backgrounds of sales enablement professionals can vary greatly from one company to the next. Let’s paint a clearer picture of the role.
Customer Lifetime Value (LTV) measures the total value that you are likely to capture from an average customer.
Sales enablement is a critical role in B2B sales. Sales enablement teams need to use data to measure the effectiveness of sales reps and teams.
As the sales enablement function grows and evolves, more people are talking and writing about the profession on a regular basis.