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Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

compare mindtickle competitors

Mindtickle Competitors: A Detailed Review of 7 Alternatives

Mindtickle is a popular sales readiness platform, but comparing alternatives is an essential step in deciding on a solution that satisfies your team’s...
abbott structural heart pharma sales enablement case study

Pharma Sales Enablement Case Study: How Abbott Enables its Customer-facing Teams

Abbott Structural Heart’s former US Sales Enablement Leader Jason Gwilliam and Bigtincan’s VP of Life Sciences Mads Bjarni-Kornbech sat down at this y...

10 crucial lessons learned from our sales kickoff

Every event is a learning experience, and this year’s sales kickoff taught us a lot in terms of what we did right and what we can do better next time.

Iron Mountain: a journey of sales enablement discovery

Kevin Starter of Iron Mountain shared lessons learned from the company’s six-year sales enablement journey at SiriusDecisions 2017 Summit.

What is a Sales Enablement Manager? [Salary, Skills and Hiring Guide]

Want to hire a sales enablement manager? This blog explores common skills and responsibilities in order to paint a clearer picture of the role.

12 Ways to Build Your Sales Enablement Strategy

Developing a sales enablement strategy is never easy – but it helps to have a few tricks up your sleeve. With these 12 tips, you will be more effectiv...

Sales Operations vs. Sales Enablement: Better Together?

A Guide to 'Always-On' Enablement: The 4 Pillars of Sales Readiness

Preparing your sales team – really preparing them – doesn’t happen overnight. From product information and selling methodologies to objection handling...

9 Ways Video Coaching Can Improve Your Sales Training

Video coaching is one of the most powerful ways to improve sales training effectiveness.