Sales Enablement Ideas Blog | Brainshark

Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

August 21, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Today, it seems like sales enablement is the buzzword at the tip of everyone’s tongue. But if you asked a sales rep what a sales enablement leader was five years ago, would they have the slightest clue? The truth is that sales enablement is still a fairly new business function. In fact, it’s so...
August 16, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Sales coaching reinforces the knowledge sales reps have learned in sales training and prepares them for each and every buyer interaction. According to the Association for Talent Development, organizations that make continuous investments in training and reinforcement see over 50% higher net sales...
August 15, 2017
Carlie Lawrenson | Product Marketing Manager, Brainshark
Today, we are excited to announce the launch of the Brainshark mobile app – designed to help the whole team achieve sales mastery on-the-go. This new offering allows reps to access their content, training and coaching solutions right from their smartphones. Here are three ways your company can...
August 14, 2017
Lauren Brousell | @LBrousell | Senior Content & Programs Manager, Brainshark
Peer learning provides a great opportunity for salespeople to share knowledge and best practices across skill levels and generations – but it can quickly fall into anarchy if you’re not careful. To fully harness the power of peer learning, sales enablement leaders need to be instrumental in the...
August 10, 2017
Jenn Haskell | Director of Sales Enablement, Brainshark
We’re more than halfway through 2017, and your annual (and in some cases mid-year) sales kickoff meetings are in the rearview mirror. But have you gone back to assess the impact of those meetings? As a sales enablement leader, it’s time to consider quantifying the ROI from your last kickoff –...
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