Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

August 28, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
With the rise of sales enablement, more companies are wisely trying to improve their sales training, onboarding and coaching strategies. Yet many overlook one of the simplest, most powerful tools available today: video coaching. Leading research firms have found that video is not only a...
August 23, 2018
Jim Ninivaggi | @jninivaggi | Chief Readiness Officer, Brainshark
This article originally appeared in Forbes on July 25, 2018. Imagine you’re running an automobile manufacturing line, and it’s time for quality inspections. For every car deemed acceptable coming off the line, seven are rejected due to defects. That would be an unacceptable amount of waste --...
August 23, 2018
Alec Shirkey | @Alec_Shirkey | Content Marketing Manager, Brainshark
What will the world of sales look like in 10 years? 20 years? 30 years? Jim Dickie, Co-Founder and Independent Research Fellow at CSO Insights, sees a new breed of sales reps emerging – one with key business skills and AI technology at its disposal. And for sales enablement practitioners, these...
August 17, 2018
Anna Meusel | Sales Intern, Brainshark
It’s a tale as old as, well, the new millennium. The 20-something looking for that first job opportunity, the company willing to bring in one of those overeager newbies, and then the looming question: what internship tips does the millennial walk away with after spending a summer in sales?   ...
August 16, 2018
Lauren Boutwell | @LBoutwell88 | Senior Content & Programs Manager, Brainshark
Ask any sales enablement leader what their biggest challenges are, and sales onboarding will likely be at the top of the list. Unfortunately, too many sales organizations still use onboarding approaches that simply don’t work. In fact, 60% of onboarding programs are not meeting sales managers’...
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