Sales Enablement Ideas Blog | Brainshark

Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

August 20, 2015
Wendy Goeckel | Director of Sales Enablement, Brainshark
Sales reps tend to have a comfort zone. It’s not uncommon to have successful reps who are GREAT at selling to a specific role about a specific challenge that they are familiar with. Where they run into problems is if they have to move out of their comfort zone to sell to different people, in...
August 17, 2015
Ann Lambert | @AnnLambert18 | Product Marketing Manager, Brainshark
In response to his article, Perfect the Elements of Your Selling that You Control, I asked Andy Paul, a leading sales acceleration author, speaker and coach, a series of questions of questions on sales training and continuous learning. Here’s Part 2 of that series. You write that product...
August 13, 2015
At Brainshark, we are in the midst of rolling out a full-scale program for social selling. During this project, I’ve been lucky enough to get some help from Bob Hutchinson, one of my colleagues in sales who happens to be an expert on social selling. Here are some of the things he’s taught me about...
August 10, 2015
Ann Lambert | @AnnLambert18 | Product Marketing Manager, Brainshark
Andy Paul (@zerotimeselling) is a leading sales acceleration writer, speaker and coach. He is the author of two books: the Amazon best-seller Amp Up Your Sales: Powerful Strategies That Move Customers To Make Fast, Favorable Decisions, which was recently named by HubSpot as one of the 20 highest-...
August 06, 2015
Ann Lambert | @AnnLambert18 | Product Marketing Manager, Brainshark
What’s the sales productivity gap – and how do you close it? Recently, Brainshark’s Chief Marketing Officer Robin Saitz was a guest on Barb Giamanco’s podcast, The Razor’s Edge. Barb is a sales and social selling influencer, whose “passion is in helping salespeople and sales teams sell more,...
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