Brainshark Ideas Blog
Tips and ideas for sales readiness, training, coaching and more.

No sales enablement team? 4 ways to survive
If you don’t have a formal sales enablement function, don’t worry, here are 4 ways to support your sales organization.
Read more

Informal vs. formal learning: What's the difference?
Organizations looking into employee education programs, professional development tools like sales enablement software, or learning management systems...
Read more

How to get sales reps on board with video coaching assessments
Video coaching assessments are an important part of any sales coaching strategy, and organizations can use them to foster better sales readiness among...
Read more

How to use data to close the sales capacity gap and increase sales productivity
It’s no secret many companies have had to cut back in recent months. So whether through program cuts or regular sales churn, sales orgs will have to a...
Read more

Step-by-step sales kickoff plan (with checklist!)
This step-by-step guide will help you organize and plan a kickoff that not only pays for itself, but boosts team morale and revenue all year long.
Read more

17 Sales Skills All Reps Need
Some sales skills are important regardless of role, industry or target buyers. Here are 17 key sales skills all reps should have.
Read more

5 Areas of hidden waste in the sales revenue production system
Sales teams can improve overall results by identifying hidden sources of revenue waste.
Read more

Channel Partner Training Software: 5 Features to Consider
Channel partners are more likely to sell products when they are familiar with them and recognize their value. So to increase mindshare, you need to ma...
Read more

How to Measure Sales Training ROI (Examples & Best Practices)
When it comes to measuring sales training ROI, most advice is either self-explanatory or ambiguous, such as “decide what success looks like” or “set e...
Read more