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Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

how to survive with no sales enablement team

No sales enablement team? 4 ways to survive

If you don’t have a formal sales enablement function, don’t worry, here are 4 ways to support your sales organization.
informal vs formal learning difference

Informal vs. formal learning: What's the difference?

Organizations looking into employee education programs, professional development tools like sales enablement software, or learning management systems...
how to get sales reps on board with video assessments

How to get sales reps on board with video coaching assessments

Video coaching assessments are an important part of any sales coaching strategy, and organizations can use them to foster better sales readiness among...
how to use data to increase sales capacity and effectiveness

How to use data to close the sales capacity gap and increase sales productivity 

It’s no secret many companies have had to cut back in recent months. So whether through program cuts or regular sales churn, sales orgs will have to a...
sales kickoff plan

Step-by-step sales kickoff plan (with checklist!)

This step-by-step guide will help you organize and plan a kickoff that not only pays for itself, but boosts team morale and revenue all year long.
sales skills all reps need

17 Sales Skills All Reps Need

Some sales skills are important regardless of role, industry or target buyers. Here are 17 key sales skills all reps should have.
hidden waste in the sales revenue production system

5 Areas of hidden waste in the sales revenue production system

Sales teams can improve overall results by identifying hidden sources of revenue waste.
channel partner training software

Channel Partner Training Software: 5 Features to Consider

Channel partners are more likely to sell products when they are familiar with them and recognize their value. So to increase mindshare, you need to ma...
measure and improve sales training roi

How to Measure Sales Training ROI (Examples & Best Practices)

When it comes to measuring sales training ROI, most advice is either self-explanatory or ambiguous, such as “decide what success looks like” or “set e...
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