Sales Enablement Ideas Blog | Brainshark

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Ideas Blog

Tips and ideas for sales enablement, training, marketing, and more.

May 12, 2017
Brendan Cournoyer | @brencournoyer | VP, Corporate Marketing, Brainshark
Upcoming webinar alert! Are your sales enablement efforts not meeting expectations? Sales manager enablement may be the missing ingredient. Year after year, CSO Insights finds an undeniable correlation between sales manager skills and successful quota attainment. So why do so many sales...
May 08, 2017
Lauren Shepherd | @_laurenshep | Content Marketing Manager, Brainshark
Sales readiness is a key component to the success of any sales organization. The data speaks volumes—the number of dedicated sales enablement roles has more than doubled over the last three years. What’s more important than ensuring your reps are ready to kill it on every call? The most...
May 05, 2017
Rachel Merkin | Event Marketing Manager, Brainshark
The SiriusDecisions 2017 Summit is right around the corner on May 16-19! The Brainshark team has been visiting the Summit for several years now, so we have a unique perspective on how to get the most out of your time during the conference. Here are our top 5 things you won’t want to miss at this...
May 04, 2017
Lauren Brousell | @LBrousell | Marketing Programs Manager, Brainshark
When you think of sales enablement, you probably think about supporting reps, boosting sales productivity and increasing positive business outcomes. After all, sales enablement is all about supporting the reps, right? Well, yes – but not entirely. What many sales organizations don’t realize is...
May 02, 2017
Brendan Cournoyer | @brencournoyer | VP, Corporate Marketing, Brainshark
There’s plenty of research available today that shows both the high value of sales coaching (the majority of executives believe it’s the most important role sales managers play) and the struggle many have to do so consistently and effectively (77% of companies feel they don’t provide enough...
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