Brainshark Ideas Blog
Tips and ideas for sales readiness, training, coaching and more.

What is sales enablement and how does it work?
Sales enablement is one of the fastest growing industries for a reason. In the span of a few years, sales enablement technology has evolved from nich...
Read more

How to use data to close the sales capacity gap and increase sales productivity
It’s no secret many companies have had to cut back in recent months. So whether through program cuts or regular sales churn, sales orgs will have to a...
Read more

Step-by-step sales kickoff plan (with checklist!)
This step-by-step guide will help you organize and plan a kickoff that not only pays for itself, but boosts team morale and revenue all year long.
Read more

How to Measure the ROI of Your Sales Kickoff Event (SKO)
To measure the ROI of your sales kickoff event (SKO), it is necessary to list out all the costs and then weigh these against the direct and indirect b...
Read more

The 22 best sales podcasts to listen to right now
Check out this list of the best sales podcasts for reps, managers and executives to listen to.
Read more

It takes a village: how to get your entire company to enable sales
Sales enablement depends on collaboration across departments to create content to support sales reps. Try these approaches to get your organization on...
Read more

6 Cross-sell metrics every B2B sales leader should track
To hit multi-product revenue targets, you need to take a data-driven approach. These 6 cross-sell metrics will help you measure success.
Read more

Bigtincan gives its sales readiness solution Brainshark a new look for improved customer experience
It’s the one-year anniversary of Bigtincan’s acquisition of Brainshark, and we’re celebrating by giving Brainshark a makeover! Thanks to Bigtincan’s...
Read more

17 Sales Skills All Reps Need
Some sales skills are important regardless of role, industry or target buyers. Here are 17 key sales skills all reps should have.
Read more