Brainshark Ideas Blog
Tips and ideas for sales readiness, training, coaching and more.
What is sales readiness? And why should you care?
Dec 20th, 2022
Sales readiness means assessing and certifying whether salespeople are equipped with the proper skills and knowledge.
2022 SHARKIE Awards for excellence in sales enablement
The winners of the 2022 SHARKIE Awards, an annual award program recognizing standout success stories among thousands of Bigtincan and Brainshark custo...
Create stronger coaches with Coach Insights for Scorecards
It is important to create a coaching culture in your organization. Reps are relying on their coaches to give quality, actionable feedback that’s more...
Informal vs. formal learning: What's the difference?
Organizations looking into employee education programs, professional development tools like sales enablement software, or learning management systems...
How to get sales reps on board with video coaching assessments
Video coaching assessments are an important part of any sales coaching strategy, and organizations can use them to foster better sales readiness among...
Why and how to align sales enablement and product marketing to drive greater revenue
Marketing and sales expert David Hubbard shares how aligning product marketing and sales enablement drives new revenue.
How to use data to close the sales capacity gap and increase sales productivity
It’s no secret many companies have had to cut back in recent months. So whether through program cuts or regular sales churn, sales orgs will have to a...
Step-by-step sales kickoff plan (with checklist!)
This step-by-step guide will help you organize and plan a kickoff that not only pays for itself, but boosts team morale and revenue all year long.
How to Measure the ROI of Your Sales Kickoff Event (SKO)
To measure the ROI of your sales kickoff event (SKO), it is necessary to list out all the costs and then weigh these against the direct and indirect b...
The 22 best sales podcasts to listen to right now
Check out this list of the best sales podcasts for reps, managers and executives to listen to.