Brainshark Ideas Blog
Tips and ideas for sales readiness, training, coaching and more.

What is a Sales Enablement Manager? [Salary, Skills and Hiring Guide]
Want to hire a sales enablement manager? This blog explores common skills and responsibilities in order to paint a clearer picture of the role.
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Activate data-driven readiness with Brainshark's Scorecards for Gong
Brainshark has expanded on our partnership with Gong and we are proud to announce that Scorecards for Gong is now available.
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Sales Coaching: 6 Key Skills Reps Need to Master
When launching a sales coaching program, sales enablement leaders should outline these top skills and how to master them through practice and reinforc...
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12 Ways to Build Your Sales Enablement Strategy
Developing a sales enablement strategy is never easy – but it helps to have a few tricks up your sleeve. With these 12 tips, you will be more effectiv...
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Sales Operations vs. Sales Enablement: Better Together?
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A Guide to 'Always-On' Enablement: The 4 Pillars of Sales Readiness
Preparing your sales team – really preparing them – doesn’t happen overnight. From product information and selling methodologies to objection handling...
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6 Ways to Customize Training for the Individual
It is important to treat your team as a set of individuals and be willing to provide diverse options based on the person. In coaching, one size doesn'...
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9 Ways Video Coaching Can Improve Your Sales Training
Video coaching is one of the most powerful ways to improve sales training effectiveness.
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How to use Data to Measure Sales Enablement Success
Get two or more sales enablement professionals in a room, and soon the talk will turn to metrics – specifically, how to measure the success and impact...
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