Brainshark Ideas Blog
Tips and ideas for sales readiness, training, coaching and more.

Peer learning: Why it’s so important for remote sales teams and how enablement leaders can foster it
Without traditional in-person interactions, sales teams need to ensure that peer learning and knowledge sharing still takes place. This article covers...
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No sales enablement team? 4 ways to survive
If you don’t have a formal sales enablement function, don’t worry, here are 4 ways to support your sales organization.
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What is sales readiness? And why should you care?
Sales readiness means assessing and certifying whether salespeople are equipped with the proper skills and knowledge.
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2022 SHARKIE Awards for excellence in sales enablement
The winners of the 2022 SHARKIE Awards, an annual award program recognizing standout success stories among thousands of Bigtincan and Brainshark custo...
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Create stronger coaches with Coach Insights for Scorecards
It is important to create a coaching culture in your organization. Reps are relying on their coaches to give quality, actionable feedback that’s more...
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Informal vs. formal learning: What's the difference?
Organizations looking into employee education programs, professional development tools like sales enablement software, or learning management systems...
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How to get sales reps on board with video coaching assessments
Video coaching assessments are an important part of any sales coaching strategy, and organizations can use them to foster better sales readiness among...
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Why and how to align sales enablement and product marketing to drive greater revenue
Marketing and sales expert David Hubbard shares how aligning product marketing and sales enablement drives new revenue.
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What is sales enablement and how does it work?
Sales enablement is one of the fastest growing industries for a reason. In the span of a few years, sales enablement technology has evolved from nich...
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