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Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

how to measure sales kickoff ROI

How to measure the ROI of your sales kickoff event (SKO)

To measure the ROI of your sales kickoff event (SKO), it is necessary to list out all the costs and then weigh these against the direct and indirect b...
creating a coaching culture in your organization

How to create a coaching culture in your organization

(This content originally appeared in the webinar "How Creating a Coaching Culture Can Help Your Organization") If you're trying to maximize sales rep...
why sales coaching matters and how to get started

Why sales coaching matters, plus 5 ways to get started

For sales managers that are new to sales coaching or looking to restart their programs, these expert tips will help lead to better rep performance and...
sales coaching guide with sales coaching activities

Quick and complete guide for sales teams: What to do, what not to do, plus sales coaching activities you can use right now

Why sales coaching matters — a few key points Knowledge retention  Sales coaching activities add an interactive element to learning and are an excelle...
time to competency sales onboarding metric

Time to competency: the new essential metric in sales onboarding

Time to Competency: The New Essential Metric in Sales Onboarding. What it is, why it matters, how to measure it, and how to improve it
upsell and cross sell metrics for b2b sales leaders

6 Cross-sell metrics every B2B sales leader should track

To hit multi-product revenue targets, you need to take a data-driven approach. These 6 cross-sell metrics will help you measure success.
channel partner training software

Channel Partner Training Software: 5 Features to Consider

Channel partners are more likely to sell products when they are familiar with them and recognize their value. So to increase mindshare, you need to ma...

Comprehensive, tailor-made eLearning for Sales

Training and onboarding salespeople using elearning rather than in-person training lets you: Reach reps in any location (which is particularly importa...
sales readiness for business growth

5 Ways Sales Readiness is Critical to Growth

Growth is a priority for most organizations. But navigating this growth and the change that comes with it can be a challenge, especially for sales rep...