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Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

peer learning for remote sales teams

Peer learning: Why it’s so important for remote sales teams and how enablement leaders can foster it

Without traditional in-person interactions, sales teams need to ensure that peer learning and knowledge sharing still takes place. This article covers...
how to survive with no sales enablement team

No sales enablement team? 4 ways to survive

If you don’t have a formal sales enablement function, don’t worry, here are 4 ways to support your sales organization.
what is sales readiness and why it matters

What is sales readiness? And why should you care?

Sales readiness means assessing and certifying whether salespeople are equipped with the proper skills and knowledge.
2022 sharkie awards for winning sales enablement strategies

2022 SHARKIE Awards for excellence in sales enablement

The winners of the 2022 SHARKIE Awards, an annual award program recognizing standout success stories among thousands of Bigtincan and Brainshark custo...
create stronger sales coaches

Create stronger coaches with Coach Insights for Scorecards

It is important to create a coaching culture in your organization. Reps are relying on their coaches to give quality, actionable feedback that’s more...
informal vs formal learning difference

Informal vs. formal learning: What's the difference?

Organizations looking into employee education programs, professional development tools like sales enablement software, or learning management systems...
how to get sales reps on board with video assessments

How to get sales reps on board with video coaching assessments

Video coaching assessments are an important part of any sales coaching strategy, and organizations can use them to foster better sales readiness among...
Align Sales Enablement and Product Marketing to Drive Greater Revenue

Why and how to align sales enablement and product marketing to drive greater revenue

Marketing and sales expert David Hubbard shares how aligning product marketing and sales enablement drives new revenue.
how to use data to increase sales capacity and effectiveness

How to use data to close the sales capacity gap and increase sales productivity 

It’s no secret many companies have had to cut back in recent months. So whether through program cuts or regular sales churn, sales orgs will have to a...