Sales Enablement Ideas Blog | Brainshark

Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

Enablement leaders need a new approach to sales onboarding, argues Brainshark's Jim Ninivaggi - one that provides a true continuous learning path.
6 Useful LinkedIn Groups for Sales Enablement Managers
With new sales enablement leaders joining the profession every year, many could stand to benefit from social networking and peer learning.
Many organizations drown reps in sales training content and simply check for completion. But this is a mistake, says Brainshark’s Jim Ninivaggi.
SDRs have one of the most valuable jobs in the sales process. Yet many companies don’t invest in effective sales development training.
AI is helping organizations establish a much higher level of sales readiness, which means reps are closing more and bigger deals.
Even with sales enablement programs on the rise, many organizations still fail to teach sales managers the skills needed to effectively lead and coach reps.
Learn from embarrassing sales stories shared by several sales experts.
The goal of any salesperson is to project confidence, expertise and business savvy whenever he or she engages buyers. Unfortunately, reality doesn’t always comply.
New sales methodology adoption requires a sales enablement team to change selling habits over the long-term.
New sales methodology adoption is one of four common transformation scenarios that sales enablement leaders must face.
Sales enablement leaders need C-suite sponsorship when establishing a formal program or function.
New sales enablement leaders are likely to encounter executives and other company decision-makers who fail to grasp its purpose – or its benefits.
Reactive sales readiness is equipping sales reps to manage unexpected situations, like breaking news.
While you can’t predict every piece of breaking news, you can put a reliable response framework in place through an effective sales readiness strategy.
Sales enablement experts share tips and advice to help leaders elevate their own strategies.
Learning how others practice sales enablement can help you form a rough outline of your own successful strategy.
SiriusDecisions Summit 2018 attendees took to social media to discuss sales enablement trends and issues this week.
SiriusDecisions Summit 2018 is in full swing, with 3,000-plus attendees converging in sunny Las Vegas this week to discuss the latest trends and challenges affecting B2B sales and marketing.